It doesn’t matter if you feel like you don’t have an eye for design, there are other ways you could create graphics for your website, social media, blog etc., if you’re absolutely *clueless*. Nope, you don’t have to learn the ins and outs of Photoshop, Adobe Illustrator or any other software, because we all know how daunting it can be especially if you have no previous experience of creating any sort of graphics.Read More
Getting ready to hire a web designer but you still don’t have any on brand photos? No worries there are plenty of low-budget options out there that will still allow you to have a gorgeous and intentional website. I understand…shelling out hundreds or even thousands of dollars on a brand photographer is not quite in your plans yet.Read More
As a creative entrepreneur I understand that you won’t always have the time or money to hire someone to do a brand photoshoot. That’s why these websites that offer free stock photos are an amazing alternative if you’re just starting. They have a variety of photos that you can find in order to match your brand if you’re targeting female entrepreneurs.Read More
If you’re actively using Pinterest for your business, it’s important to have all elements on brand and one of those elements is having Pinterest board covers.
If you’re new and you’re wondering what those elements are I wrote a Beginner’s Guide to Pinterest that could help you get your Pinterest account from average to standout.Read More
Hey everybody! I wanted to show a cool way to add some color to your text. This is a great tip to learn if you’re looking to create a unique logo. I will be showing you how you can add gold foil to your text using Illustrator!Read More
I’ve explained in the past how important branding is for your business. It allows you to be consistent, stay true to what you stand for and most importantly it will allow you to connect with your ideal audience.
I have to admit that when I was first starting out I didn’t know too much about branding (trust me, I’ve come a long way). There was absolutely no consistency whatsoever I didn’t know who I was targeting, and my brand was just way off to what I loved and what I stood for.
Once I sat down to really think about what I wanted to do with my brand and who I wanted to connect with I was much more aligned with my goals and my business.
I’ve always been passionate about the beauty industry which includes makeup and skincare. I’m a true believer in “if you look good, you feel good” and that for me is makeup and skincare and dressing nice of course. 👠Read More
A moodboard is also known as an inspiration board that helps you visualize what your client wants and the feel that they are going for in either their brand or web design project. For the most part moodboards are digital collages of inspiration to convey the mood of a particular brand or website.Read More
Are you choosing the right colors for your brand? Creating a color palette is not an easy task you want to make sure you’re choosing the right colors that will attract your ideal audience and connect with your brand. The psychology of color in branding plays a powerful role for your business.Read More
Have you been trying to find your brand identity but you’re stuck with what elements you should be considering in the process? If you’re trying to develop your brand from scratch you know it’s not easy!
Why is having a well defined brand identity important?Read More
Many of you have been there. We think that rushing through the branding process is no big deal. So you brush it off to the side and focus on what's really important. Right?
So you start doing what's "really important" and realize that your brand isn't resonating with your target audience. Or you realize the horrible colors you decided to go with are making your brand look bland and inconsistent.Read More